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AdWords Keyword Tool, It Was Nice Knowing Ya

AdWords Keyword Planner

Google is transitioning their keyword tool to AdWords “Keyword Planner”, which will be private to AdWords clients rather than have it open to the public. Granted, the tool will still be free – but to me it’s an attempt to capitalize on their popularity. I don’t really agree with their decision, but there’s no real loss.

SEOmoz.org Changes Brand and Domain to Moz.com

Moz.com

Very interesting and exciting news today. SEOmoz, one of the Web’s leading industry leaders for search engine marketing and optimization, has just changed their brand from “SEOmoz” to “Moz”. If you visit SEOmoz.org, you will be redirected to Moz.com. Very cool.

Rand Fishkin revealed this change just minutes ago.

Moz.com New Logo and Brand

David Mihm: The Evolution of Local SEO Algorithms

David Mihm is the Director of Local Search over at SEOmoz. David published a video today that expanded on the the idea that Google has been aggressively improving the way their Local SEO algorithm ranks businesses within Google Search and Google Maps. The information is rather basic – he doesn’t exactly go into the details of “how to get your business ranked #1 in Google Maps”, but he does leave hints.

How to improve your Google Maps ranking

  • Links + Title Tags
  • Citations + Location Data
  • Reviews
  • Social identity (Google+)
  • Offline signals (Foursquare check-ins)

These are the main bullets David drives home at the end of the video. Watch the video below to get the real deal.

How to Rank #1 in Google – Matt Cutts





A lot of people know Matt Cutts – particularly in the SEO field. He’s the face of Google, and isn’t a self-indulged billionaire like most Google execs (*breath of relief*). He is probably the most credible source for Google insights to this day, and he will no doubt go down in history. I think it goes without saying that he is one of the more powerful industry leaders for Search Engine Optimization and marketing. He knows how Google works and, more importantly, knows what Google will be in the near future. If you are a beginner SEO, please watch the video above for a sure-fire way to get your website ranked #1 in Google. Everything he says in this video will help you rank higher – I GUARANTEE IT!

Read Matt’s blog, Wikipedia, Twitter and Google+.

 

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