Deleting .thumbnail folder is OK!

After using your Android phone for so long, most people accumulate disk space in their .thumbnail folder. Deleting your .thumbnail folder every now and then is OK and will not cause any problems with your Android device.

In order to delete your thumbnail folder, connect your phone to your computer via USB. Then browse to your DCIM folder and locate the .thumbnail folder. In order to view this folder, you must set your folder viewing options to display hidden folders and files. If you don’t see the folder, click the top-right and select ‘Settings’ and untick ‘Hide system files’. Then go back to your DCIM folder. You should see the thumbnail folder. Go ahead and delete it. Feel free to restart your phone if you’d like. You should know that moving forward, your phone may run a bit slower when viewing photos since you need to regenerate thumbnails as you view them. No worries though, the amount of disk space you saved far outweighs the extra load time.

delete .thumbnail folder

5 SEO Mistakes Made by “Experts”

It doesn’t matter the size of your website or how much you’re paying your SEO consultant or agency, mistakes are going to be made. Understanding common errors SEO professionals make will better equip you with the knowledge and questions needed to steer you away from the simple, yet severe consequences Google can impose on you. Avoid being penalized or altogether removed from Google’s search results by following these tips:

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Local searches with “best” show results with 4.0+ review rating

If you add the keyword “best” to your local business search in Google, it will only return businesses with a 4.0+ rating. This verifies that Google uses review scores in their ranking algorithm for local businesses, at least for certain vertical. I haven’t seen the same ranking behavior by Google for searches like “best pharmacy“. In fact, they even omit reviews altogether. Perhaps because reviews are less relevant for those business verticals. Or, Google could simply be testing new local SEO experience features. Regardless, but it’s interesting to see this type of development. It confirms their strategy to adapt to an increasingly mobile-local world.

bestpizza pizza


How to Force 301 WordPress Redirects when Switching from HTTP to HTTPS

Switching your WordPress site from HTTP to HTTPS by installing an SSL certificate can seem daunting. Once you follow the instructions, it isn’t so bad. One frustration I encountered after installing many SSL certificates using WordPress was the 302 redirect it defaults to when forcing an HTTPS in .htaccess. I couldn’t find the right code until I stumbled upon the right trick.

Place this .htaccess code at the very top line of the file in order to force WordPress to 301 redirect to HTTPS:

RewriteEngine on
RewriteCond %{HTTPS} !=on [NC]
RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [R=301,L]

SEO Consultant Rates

Being in the field since 2004, I have insight into to what the average SEO Consultant rate is in the 2016 market. If you are a small to medium size business, you can expect the average rate to pay an experienced SEO Consultant between $28 and $55 per hour, depending on the market.

SEO Consultant Fees and Rates

Most SEO Consultants rates are flat fees ranging from $100 to $7,500 per month. It depends on the type of website you have: small business all the way up to enterprise-level SEO. Consultants are typically compensated based on a predetermined amount of hours agreed between the SEO consultant and the business owner. Sometimes consultant fees can get very high if you’re using an out-of-date, or otherwise unfamiliar website management system. What if you have an old website from 2001 with 1,000 individual HTML files that the consultant would need to individually optimize? Your rate will ultimately depend on the amount of resources (hours) the consultant needs to accomplish your goals and complete the project. Keep this in mind when looking for a fair consultant rate on the open market (tip: WordPress is a very easy website management platform for SEO consultants to use, and most are familiar with it – so if you have a WordPress website, you can get a good SEO consultant for about $500/month).

Credit: Forbe's

Credit: Forbe’s

SEO Firm Fees and Rates

Forbes has their own results of what an SEO costs, but they focus on retainers. Retainers are meant for business owners who want an on-going SEO campaign (e.g. a content strategy for their blog, an on-going SEO improvement campaign, link/citation building, etc). They tier them out based on project difficult and volume:

Retainer Rates

  • $250-$500 per month for small businesses in a limited geographic area.
  • $700-$1,500 for larger population areas like metropolitan areas (Chicago, New York, Los Angeles, San Francisco, Miami, etc.)
  • $2,000-$6,000 per month if you’re a regional brand or even a national brand selling a niche product with little competition, you can expect $2,000/month.

“The more mainstream the product, the more you’ll have to pay to rise above your competitors.”

  • $10,000+ per month for national or international SEO campaigns not focused on a niche audience. You get what you pay for at the end of the day and if you’re willing to spend $10,000 is resources to fund your SEO campaign, you can expect quality content if you find the right firm or consultant. You need to pay for a quality SEO strategy.

Hourly Rates

SEO firms between $76-$200/hr. In my personal experience working with agencies and firms, $150 per hour is average for a firm.

SEO Consultants versus SEO firms/agencies

SEO Firms are corporate entities looking to make a profit. SEO Consultants are also looking to earn a profit, but coupled with trying to earn a living. I believe it is important for people to realize that you really get more out of a personal, individual SEO Consultant versus a stale, profit-driven SEO corporation. It comes down to quality, and I believe consultants have more of a drive to provide quality service to clients over firms or agencies.

SEO firms are sometimes even restricted from putting forth their best effort when optimizing your website. Firms use a business model focused on client hours, revenue and profitability. If you only pay $1,000/month to the firm, you only get X amount of hours from their worker drones. Firms limit your capabilities to achieve critical mass in your SEO campaign. SEO consultants have the incentive to make you #1 in the search results because they want the accolade to prove to future clients that they are successful.
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