Eric Schmidt explains how the world is adapting to the free flow of information that we call the World Wide Web.
Google is transitioning their keyword tool to AdWords “Keyword Planner”, which will be private to AdWords clients rather than have it open to the public. Granted, the tool will still be free – but to me it’s an attempt to capitalize on their popularity. I don’t really agree with their decision, but there’s no real loss.
A lot of people know Matt Cutts – particularly in the SEO field. He’s the face of Google, and isn’t a self-indulged billionaire like most Google execs (*breath of relief*). He is probably the most credible source for Google insights to this day, and he will no doubt go down in history. I think it goes without saying that he is one of the more powerful industry leaders for Search Engine Optimization and marketing. He knows how Google works and, more importantly, knows what Google will be in the near future. If you are a beginner SEO, please watch the video above for a sure-fire way to get your website ranked #1 in Google. Everything he says in this video will help you rank higher – I GUARANTEE IT!
In 2012, I have had a flurry of questions and emails regarding missing reviews on some of my client’s Google+ business listing. Mike Blumenthal wrote an excellent article explaining how and why Google essentially lost your business listing reviews during the Google Places > Google+ Local switch. If you lost your reviews, read this article.