Posts tagged free
Predictably Irrational
Jan 6th
Sorry for the lack of posting. I’ll be short and just take this post to recommend a book I’ve been reading, titled ‘Predictably Irrational‘ (home page). The book basically covers a wide scope of consumer and social behavior. For example, every buyer decides whether or not to purchase something by weighing the positives and negatives. By including the word “FREE” into your promotions (like free car wash with gas, buy one get one free, etc), you greatly decrease that negative consciousness and thus increase your sales.
Definitely a book worth reading for 2009.
peace
Kyle’s “All-U-Need” SEO Tool List
Apr 29th
I thought that I might share with the world the online SEO tools that I use. Keep in mind that I use these A LOT. I use them A LOT because they’re USEFUL. They make me MONEY in other words. 
Keyword Research
I use Google’s Adword’s keyword volume tool to look to see if a keyword is even worth targeting in the search engines.
[ https://adwords.google.com/select/KeywordToolExternal ]
Backlink Analyzer
I use this tool every so often when I want to see how many backlinks my site is getting. Occasionally I’ll use it to spy on a few of my competitors – but don’t tell any one that 
.
[ http://sitening.com/seo-tools/backlink-analyzer/ ]
Page Rank Checker
Okay, page rank has NOTHING to do with how well your website performs in the search engines. Are you sure Kyle? Yes, I’m sure. I’ve experienced a complete page rank stripping (from PR4 to PR0) overnight, and my website’s search engine result pages (SERPs) continued to go UP! Page rank is simply Google’s attempt at giving a website a “rating”. I do use it occasionally because advertisers consider page rank when buying links from you.
[ http://sitening.com/seo-tools/page-rank/ ]
Google Analytics
Are you not running Google Analytics or some other kind of website statistic harvester? The information I get from my Analytics reports dictates to me about 75% of the work I do. It’s free and awesome.
[ http://analytics.google.com ]
SEO Analyzer
This tool tells you the top 5 keywords you’re getting traffic from, as well as a wide array of other useful information about your web presence.
[ http://sitening.com/seo-tools/seo-report/ ]
Again, these aren’t just any SEO tools. These come from my own, personal collection of bookmarks that I visit frequently. Consider them very resourceful for you and website(s). Hope this helps!
All Hail Wordpress 2.5…
Apr 2nd
I’m all about major upgrades. Did you know that Wordpress has received almost 2 Million downloads since 2.3 was released? Wordpress is free, easy to use, but most important, stable. Since Wordpress has become such a widely used Content Management System (CMS), the coders on the dark side are always trying to breach its security to take advantage of people’s websites. So, here is 2.5 to keep up with the security issues, as well as a few more features the Wordpress team added.
If you’re upgrading: ALWAYS backup your MySQL database and your Wordpress directory files.
WordPress 2.5, the culmination of six months of work by the WordPress community, people just like you. The improvements in 2.5 are numerous, and almost entirely a result of your feedback: multi-file uploading, one-click plugin upgrades, built-in galleries, customizable dashboard, salted passwords and cookie encryption, media library, a WYSIWYG that doesn’t mess with your code, concurrent post editing protection, full-screen writing, and search that covers posts and pages.
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