seo
Kyle’s “All-U-Need” SEO Tool List
Apr 29th
I thought that I might share with the world the online SEO tools that I use. Keep in mind that I use these A LOT. I use them A LOT because they’re USEFUL. They make me MONEY in other words. 
Keyword Research
I use Google’s Adword’s keyword volume tool to look to see if a keyword is even worth targeting in the search engines.
[ https://adwords.google.com/select/KeywordToolExternal ]
Backlink Analyzer
I use this tool every so often when I want to see how many backlinks my site is getting. Occasionally I’ll use it to spy on a few of my competitors – but don’t tell any one that 
.
[ http://sitening.com/seo-tools/backlink-analyzer/ ]
Page Rank Checker
Okay, page rank has NOTHING to do with how well your website performs in the search engines. Are you sure Kyle? Yes, I’m sure. I’ve experienced a complete page rank stripping (from PR4 to PR0) overnight, and my website’s search engine result pages (SERPs) continued to go UP! Page rank is simply Google’s attempt at giving a website a “rating”. I do use it occasionally because advertisers consider page rank when buying links from you.
[ http://sitening.com/seo-tools/page-rank/ ]
Google Analytics
Are you not running Google Analytics or some other kind of website statistic harvester? The information I get from my Analytics reports dictates to me about 75% of the work I do. It’s free and awesome.
[ http://analytics.google.com ]
SEO Analyzer
This tool tells you the top 5 keywords you’re getting traffic from, as well as a wide array of other useful information about your web presence.
[ http://sitening.com/seo-tools/seo-report/ ]
Again, these aren’t just any SEO tools. These come from my own, personal collection of bookmarks that I visit frequently. Consider them very resourceful for you and website(s). Hope this helps!
SEO Website Rap
Mar 30th
This video really speaks for itself, and I love it. My buddy showed this to me (thanks Three-J).
Lyrics:
Your site design is the first thing people see
it should be reflective of you and the industryeasy to look at with a nice navigation
when you can’t find what you want it causes frustrationa clear Call to action to increase the temptation
use appealing graphics they create motivationif you have animation
use with moderationcause search engines can’t index the information
display the logos of all your associationshighlight your contact info that’s an obligation
create a clean design you can use some decorationbut to try to prevent any client hesitation
every page that they click should provide and explanationshould be easy to understand like having a conversation
when you design the style go ahead and use your imaginationbut make sure you use correct color combinations
do some investigation, look at other organizations
Directories & Google – The Truth
May 2nd
If I go into too much detail here, I’ll spark some unwanted debates. BUT, I can safely say that most web directories will be seen by Google as nothing but an empty link. What do I mean by this? It means that the links you’re submitting to directories are worth very very little to Google. The average web directory, despite PR, adds little to no trust to your website compared to any other organic link.
A link is not just a link anymore. There are grades of links. Directory links would probably be considered a grade F link to Google. This doesn’t mean that it will be detrimental to your website; it just means that it’s not even worth it.
The internet is flooded with online web directories. It use to be so easy to just spam these directories and fudge the SERPs on Google. Websites linking to you are now evaluated by Google to see how legitimate that website is. Since most directories approve pretty much any website submitted to them, very little trust can be weighed upon them.
Directories still worth submitting to:
Yahoo!
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